Brand Identity Design - Art Direction - Packaging - Marketing Strategy

Arley is about personal expression: Jewellery to be worn singularly as minimal simplicity, or as multiples in layered adornment.

Vanessa came to us wanting a new name for her boutique jewellery label. We were delighted to conceive the new name and created a bespoke identity and packaging design that reflected Arley's refined yet modern style; with a focus on quality craftsmanship, intentional design and timeless beauty. We also developed a marketing strategy and created social and web content for the brand.

Campaign photography by Juli Balla.

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